Professional Summary

The journey I've taken throughout my career

My Experience Timeline

The journey I've taken

I'm a big believer in the SaaS industry, customer education, and product-led growth. I enjoy discussions in these areas and am always open to connecting with like-minded professionals.

Manager of Customer Education

Stepping into my current role of Manager of Customer Education, I embarked on a journey to elevate our customer learning experience. My focus has been leading a vibrant team dedicated to crafting and implementing innovative education strategies, all aimed at enriching user experience and boosting product adoption.

I've taken the helm on pivotal projects, from rolling out a new Learning Management System to integrating advanced customer engagement tools, each step a testament to our evolving approach to education. This role has been a blend of strategic leadership and creative content development, constantly adapting to the ever-changing needs of our users.

Dext
Oct 2023 - Present
Dext
Jun 2022 - Oct 2023
Customer Education and Onboarding Specialist

Joining Dext was an exciting part of my career - I was joining a fast-paced company in the midst of scaling. I embraced the challenge of transforming how users engage with our Commerce product through video, content and interactive guides.

I learned the art of aligning customer education initiatives with broader product goals, a balance of creativity and strategic thinking. Leading these efforts, I leant on my ability to collaborate - working closely with product, marketing, and technical teams.

As my role expanded, I found myself increasingly immersed in strategic projects, a shift that helped me fine tune my abilities in cross-functional communication and project management. These initiatives deepened my understanding of how effective education can drive product adoption and user engagement.

Operations Lead

Over time my role at DAE transitioned into more project and operations work. I had a background in computer science and wanted to bring modern technology to an traditional company.

As a result, I successfully led a major digital transformation project at DAE, transitioning business workflows to digital platforms, resulting in a near 30% improvement in operational efficiency.

This role was a more strategic overheard role involving analysis and reporting on operational data to guide critical business decisions, along with managing financial forecasting and day-to-day accounting. Through this I was able to hone my skills spanning project management,operations, accounting, business process improvement, and financial analysis.

DAE Enterprises
Jan 2021 - Jun 2022
DAE Enterprises
Nov 2019 - Jan 2021
Accounting Specialist

At DAE I started as the go-to person for keeping our financials in check and making sure everything added up just right. A large portion of the work initially was managing the books day to day and ensuring every penny was accounted for. I played a key role in shaping our financial story, handling invoicing, reconciliations, and overall financial reporting. I also learned about some of the complexities of the Canadian payroll system.

My days were filled with numbers, learning and some less than 'exciting' tasks, but I enjoyed the responsbility and experience.

Associate

At LiveCA, I found myself in the midst of an new landscape, managing the books for over 25 clients. As Canada's first cloud accounting firm, many of our clients were forward thinking startups and tech companies hitting their stride.

There was a learning curve, but each day brought new insights as I navigated the financial intricacies of these rapidly scaling businesses. Regular chats with clients were less about ticking boxes and more about gaining perspective.

This is where I really developed my passion for tech; I was absorbing stories of growth and challenge, understanding the nuts and bolts of different industries. This experience really shaped my view on the financial journeys of businesses.It was here that I honed my knack for making sense of complex data, turning it into something meaningful and accessible.

LiveCA LLP
Aug 2018 - Oct 2019
Freelance Bookkeeper
2016 - 2018
Bookkeeper

During my time as a self-employed Bookkeeper, I embraced the challenge and independence of managing a diverse set of bookkeeping tasks. I handled all aspects of bookkeeping, account reconciliation, tax filing and financial report preparation.

This experience sharpened my abilities in financial analysis and client communication. It highlighted the importance of building trust with clients and delivering consistent, high-quality work. It laid a solid foundation for my expertise in accounting, paving the way for more complex roles in the financial sector.

Area Manager

When I started as an Area Manager at Little Caesars, my journey was not just about managing pizza stores; it was a unique chapter where I joined forces with my uncle, who owned the franchises. I wanted to gain real-world experience with the world of business operations and leadership, and this was an opportunity to do so.

My role involved overseeing operations across several locations, where I applied a blend of learned knowledge and my unique technical background to improve operations. I led the push for us to become one of the first locations in Manitoba to leverage digital POS systems, embrace online systems and put resources into digital marketing. This led to impressive results, including increasing revenue by over 20% year-over-year, 15% lower operational costs, and a 60% lower turnover rate than the LC national average.

Working alongside my uncle, I absorbed the essentials of small business management and the nuances of operational efficiency. The digital systems I implemented allowed us to have enhanced reporting, and understand key areas with greater detail than others.

Little Caesars
2010 - 2014

My Work

See my most recent projects below to get an idea of my past experience.